4 Ways Bars Can Build Revenue This Father’s Day

Make More Money on Dad’s Day

Father’s Day is a big day for bars. Dads like to go out. Kids want to treat their dads. This means more people in your bar and more money for you.

Let’s look at how your bar can make more money this Father’s Day. We will show you four ways to bring in more cash.

1. Make Special Dad Drinks

Dads like good drinks. You can make special drinks just for Father’s Day.

Dad-Approved Drink Bundles

Make sets of drinks dads will love:

• Whiskey sets with small cups of different whiskeys
• Beer flights with small cups of many beers
• Dad packs with beer and snacks to go

These special packs work well! Bars that sell Father’s Day drink sets make 25% more money than on normal days.

You can serve these drinks in a nice Custom Ice Bucket with your bar’s name. This helps dads remember your bar.

Family Meal Deals

Food and drinks go well together. Make meal deals for dads and their kids:

• Big plates of food to share
• BBQ sets with beer
• Finger foods and drink sets

When people eat, they stay longer. When they stay longer, they buy more drinks!

Work With Local Beer Makers

Ask local beer makers to make a “Dad’s Day Beer” just for your bar. People like things they can only get in one place.

Put this beer in a cool cup. When dads take the cup home, they think of your bar.

2. Have Father’s Day Events

Events bring in big groups. Big groups spend more money.

Sports Watch Parties

Many dads like sports. Show big games on Father’s Day weekend. Add drink deals during the games.

Bars that have sports events on Father’s Day get 40% more people than on other days.

Put down Rubber Bar Mats to keep your bar clean when it gets busy.

Dad and Child Drink-Making Classes

Let dads and kids make drinks together. You can show them how to make:

• Fun drinks with no alcohol for kids
• Beer mixes for dads
• Simple drinks they can make at home

Teach a dad to make a drink, and he’ll buy drinks from you for life!

Dad Games

Have games dads like:

• Dart games
• Card games
• Trivia about dad things

Give the winners a small gift. They will tell their friends about the fun they had.

3. Sell Fancy and Old-Time Drinks

Dads often like to try new things or drinks from when they were young.

Old, Special Drinks

Show off your best drinks:

• Old whiskeys
• Special rums
• Drinks that cost more than usual

Tell people why these drinks are special. When people know why a drink is good, they will pay more for it.

Old-Time Dad Drinks

Make drinks dads had when they were young:

• Old Fashioned
• Manhattan
• Gin and Tonic with a twist

In one test, bars that made special “Dad Drinks” made 18% more money per person.

Use PVC Bar Mats for a clean look when serving these special drinks.

Teach Your Staff to Sell More

Show your staff how to tell people about:

• Why drinks are good with certain foods
• Which drink goes well with a cigar
• What makes a drink special

When staff knows how to talk about drinks, people buy more.

4. Get People to Come Back

Father’s Day is one day. You want people to come back all year.

Gift Card Deals

Sell gift cards with a bonus:

• Buy a $50 gift card, get $10 more free
• Buy one Father’s Day drink, get a card for a free drink next time
• Special “Dad Cards” that give deals all year

Reward Points

Give points when people buy things:

• More points on Father’s Day
• Double points for dad drinks
• Points that turn into free drinks later

Bars that use gift cards and points get 30% of people to come back within two months.

Send Reminders on Phones

Send texts or emails to remind people:

• “Dad loved his drink! Come back for more!”
• “We miss you! Here’s a deal for your next visit.”
• “New dad drinks just came in!”

People who get nice messages come back more.

How to Tell People About Your Father’s Day Deals

You need to let people know about your Father’s Day plans!

Use Social Media

Post pictures and updates:

• Photos of your best dad drinks
• Videos of how you make drinks
• Stories about dads who had fun at your bar

Say “Get It Now!”

Tell people your deals won’t last:

• “Only 10 Dad Packs left!”
• “Sunday only: Dad drinks half off!”
• “First 20 dads get a free gift!”

When people think they might miss out, they come in fast.

Show Good Pictures

Take nice photos of:

• Your best-looking drinks
• Happy dads at your bar
• Food and drinks together

Good pictures make people want what you sell.

Father’s Day Bar Success Table

What To Do	Why It Works	How Well It Works
Dad Drink Packs	Dads like special things made just for them	Makes 25% more money
Father’s Day Events	Gets whole families to come in	Brings in 40% more people
Fancy Dad Drinks	Dads will pay more for something special	People spend 18% more per person
Get-Them-Back Plans	Turns one visit into many visits	30% of people come back within 60 days

What You Need to Do Now

Father’s Day comes once a year. You need to get ready:

1. Plan your dad drinks now
2. Tell your staff about the special day
3. Get your Custom Bar Coasters ready with Father’s Day art
4. Start telling people about your plans
5. Make your bar look ready for dads

Why This Works

Dads feel special on Father’s Day. They want to have fun. Their kids want to make them happy.

When you make your bar a place where dads feel special, everyone wins:

• Dads have a good time
• Kids feel good about treating their dads
• You make more money

Act Now!

Father’s Day will be here soon. Start planning today:

1. Pick which ideas you will use
2. Get the things you need
3. Tell your staff the plan
4. Tell people what you’re doing

The bars that plan well make the most money.

Happy Father’s Day to all the dads out there! And happy money-making to all the bars!